My Personal Story

Jennifer Whitaker as a child in a dance costume

I don’t know when I first began to believe I was not good enough. Maybe it was in elementary school where I was severely bullied or it could have stemmed from being the last one picked in gym class and never asked to a dance. I am sure I created some sort of beliefs about myself from those experiences.

Whenever it was, I carried all those feelings of unworthiness with me into college. I quickly found that the more I drank and partied, the more guys noticed me. The little girl inside of me craved the attention, believing that it would lead me to love. Instead it led me into two emotionally abusive relationships.


By my mid-twenties, I was holding onto decades of insecurities and wounds while pretending I had it all together. I was an event planner for celebrities in L.A. My life looked glamorous. The truth was, it was a mess. I had massive credit card debt; felt unfulfilled and stuck in a meaningless job; and the relationship I was in was wreaking havoc on my friendships and self-worth.

It wasn’t until my then boyfriend threatened to leave me on the side of the road for asking him if he made a wrong turn (read the full story here) that something awakened within me. In that moment, I told myself I was done with the abuse. In that moment, I chose me.


Jennifer Whitaker in college at a party

I didn't even know what "choosing me" meant at the time. The only thing I knew was that I felt a stirring from deep within telling me I was meant for more.

Leaving that relationship was the catalyst to my transformation, but it felt like I was in the depths of despair. I depended on my ex for everything and without him, I had to start over. I had to find a place to live, get a job (I had quit my event planning job months before the breakup), dig myself out of debt, repair my relationships with my family and friends, and heal the wounds that I’d been carrying far too long.

Even though I had taken the courageous step to leave an abusive relationship, I was overcome with self-doubt. I questioned God and myself –

“Who am I?”

“What is my purpose?”

“Is this as good as life gets?”

“I feel so behind in life. Is it too late for my dreams to come true?”

I clung to hope as I wrestled with those questions. Hope came in the form of my soul stirring telling me that something was about to emerge from me.

I knew my soul - my inner voice - was speaking truth into me. So, I learned how to strengthen my inner voice and listen to her.

Jennifer sitting on the edge of a creek with her toes in the water

My soul led me to nature where I connected with the sacredness of being a woman. Mother Nature reminded me that just like her, I too, possess a creative power capable of bringing life to this earth. Nature stripped me of my false persona and left me with my essence, inner wisdom, and a renewed connection with the Divine.

Spirituality evolved into a liberating and co-creative relationship with the Divine, and no longer looked like the religious tradition from which I was raised. It was here, in this newly expansive space, where I learned that out of nothing, I could create anything. I no longer believed I wasn’t good enough. I believed anything was (and is) possible. 

Nature and spiritual practices awakened me and revealed my soul’s purpose. I began pursuing the desires of my heart.

I took a big, bold step and chose to follow a dream that I’d had since I was a young girl – to work with Great Apes at a primate sanctuary.

I was told my dream was too big, that I wouldn’t make a living doing it, and not to go down this path because it was too unusual (I guess that translated into: if nobody else was doing it, it was impossible).

Within four years of deciding to follow my heart, I became the Vice President of the largest chimpanzee sanctuary in the world and the youngest primate sanctuary executive in the U.S.. I worked closely with incredible people like Jane Goodall and was featured in The New York Times and NPR.

Everything that I had visualized – the fulfillment, community, job, title, salary, location, even the date that I wanted this to manifest (just shy of 3 days) – came true.

Jennifer Whitaker and Jane Goodall

I am living proof that if you are true to yourself and believe boldly in your dreams, anything is possible.

Jennifer Whitaker laughing by Puget Sound

As my career flourished, I began to realize that nonprofits couldn’t solely create the change I wished to see in the world. True change had to come from the inside – through personal and spiritual transformation. My soul led me to become a spiritual coach, and help women align with their true nature and soul’s purpose. Women, I believed (and still do), would be the ones to radically transform this world. I could think of nothing more powerful than to coach women to step into their brilliance.

All of my passions – spirituality, nature, personal development, and purpose – are now weaved into my life’s work. I have come home to myself and now I get to help you do the same.

If you’re ready to make life sacred again, you’re in the right place! To learn more about working with me, click here.